Casting, Props and Costumes
Cast:
Name: GeorgeAge: 19
Why I chose this model: I chose him as he fits my target audience and is kind of a stereotypical Essex teen due to the way he dresses. He also allows me to meet the brief requirements of using both genders, making my advert more inclusive.
Name: Elliott
Age: 16
Why I chose this model: I chose him as he's 16, which is part of my target audience, which allows the audience of my advert to relate more. He also reflects a stereotypical Essex teen due to the way he dresses in branded clothing.
Name: Ravinia
Age: 18
Why I chose this model: I chose her as she fits my target audiences age group, she also reflects a stereotypical Essex teen due to her style. Also, she allows me to reflect how multicultural Essex is as she's of black ethnicity, which makes my advert more inclusive.
Name: Holly
Age: 17
Why I chose this model: I chose her as she fits the age demographic, meaning she'll be more relatable to my audience. She also reflects a stereotypical Essex teen as she's wearing quite a lot of makeup.
Costume:
I made Ravinia wear the Adidas tracksuit, George wear the Fila jacket and Elliott wear the Nike tracksuit to reflect the stereotypes usually associated with Essex youth, as they usually wear a lot of branded things, mailny sportswear which sometimes is labelled as 'chavy'.



I made Holly wear a robe while taking the delivery man photo as it reflects how some Essex people are seen as quite lazy and that shows as she is seen wearing her robe during the day, suggesting that shes been in her pyjamas all day. I made George wear a red top to be a delivery man as red can reflect food. For the date photo I made Elliott wear a grey branded polo to reflect how some Essex people really care about their appearance and what the wear and then I made Holly wear a nice yellow top. Holly and Elliott's clothes show the stereotype of how over the top Essex people can be as they are having dinner in, which is a takeaway, yet they are dressed as if they're going out to a fancy restaurant. I also made holly wear quite heavy makeup to reflect the stereotype that Essex people wear a lot of makeup. Then for my final advert where you can only see the girls hands holding the phone I used fake nails.
Props:
Prop 1: Chinese Takeaway and Chopsticks - I used these to make my advert more realistic as my models were actually eating using the chopsticks, making it look like an actual takeaway.


Prop 2: Paper Bag - I used this as a takeaway bag, to make it look like the delivery guy was bringing food.
Prop 3: Pizza Box - I used this empty pizza box to make it look like my models were eating







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